web analytics

Do You Know Where Your Web Traffic is Coming From?

I recently added Google Analytics to my small business blog and now I have a much better idea of where my web traffic is coming from and what is influencing this traffic. You can access Google Analytics if you have a Google account (e.g. Gmail).  All you do is identify the site that you want Google […]

Backlinks: To Buy or Not to Buy, That is the Question!

  Backlinks are one of the core measures that Google uses to evaluate a small business website/blog and determine where the site will appear in search engine results.  Unfortunately, many small business owners have been convinced by some Internet marketers to buy links to build up the ranking of their websites. Matt Cutts, speaking on behalf of […]

RedGage: Social Bookmarking with a Difference

  Social Bookmarking is designed to create online bookmarks that store information about your small business. Sites that provide social bookmarking often have a high Page Rank with Google so information bookmarked on these sites can provide quality backlinks to your own small business website/blog.  This, in turn, increases the value of your own site […]