web analytics

Eckhart Tolle: Aligning Outer Purpose with Inner Purpose

Eckhart Tolle discusses the need to align your outer purpose (taking action in everyday life) with your inner purpose. He describes this ‘awakened doing’ as a means to transforming your life and work. The secret to achieving the alignment is consciousness – in this way your daily activity can be infused with your inner purpose. […]

Small Business Marketing: Lessons from Eckhart Tolle

As far as I know, Eckhart Tolle does not write about small business marketing.  However, his focus on creating a better life through consciousness has profound implications for small business owners and their marketing efforts.  So profound, in fact, that I am unlikely to offer more than a surface exploration of Eckhart Tolle’s writing and […]

Eckhart Tolle Talks to Google: Technology and Consciousness

  Bradley Horowitz interviewed Eckhart Tolle at Google and discovered Tolle’s views on technology and consciousness.  The interview in front of Google staff is available on YouTube or can be played directly from this blog (90 minutes – 60 minutes interview and 30 minutes Q & A). It would be a bit of a stretch to call it an ‘interview’ […]

Force Field Analysis: A Strategic Approach to Goal Planning

Force Field Analysis is one of many goal planning techniques that you can use as a small business owner or online marketer. Often you will find that your approach to goal planning and goal achievement proves to be inadequate or incomplete (the evidence lies in the fact that you may not achieve your goals). The beauty of Force […]

Is Indecision Crippling Your Productivity?

Indecision has a major impact on productivity – in fact, it can cripple your productivity.  When you are undecided, your cannot focus or gain momentum in a particular direction.  You spend all your energy on the decision process rather than taking action. Have you experienced yourself ‘going around in circles’ – unable to decide which […]

Procrastination: The Enemy of Productivity

  Procrastination can have many manifestations but ultimately it impacts heavily on your productivity.  Some authors suggest that procrastination is putting off important tasks in favor of less important tasks or doing tasks you enjoy rather than tasks that will lead you to your goal. There are many reasons why we procrastinate.  In my personal productivity […]

7 Ways Focus Improves Your Productivity

  I’ve been reflecting on how focus has helped me to improve productivity with respect to blogging.  Over the last 3 months, I have written 80 blog posts for my Small Business Odyssey blog (from 400 to 1000+ words each), while in the previous three months I wrote only one blog post.  This improved productivity […]

Improve Efficiency and Productivity by Reviewing Your ISP Contract

One of the great boosts to our efficiency and productivity of late has been the new business contract we have established with our ISP (Internet Service Provider). Over the past 12 months, the competition between ISP’s in Australia and overseas has intensified.  One result of this is that ISP’s are now starting to bundle up services […]

How To Be Productive: The Internal Challenges

If you are a small business owner engaged in small business marketing, it is absolutely critical that you learn how to be productive. There are many demands on your time through email and phone communications, staff management, stock control, product and service development, accounting and taxation, relationship building with clients and strategic planning – to […]