web analytics

Google Local Places: Critical for Small Business Marketing

Google has created over 49 Million websites for businesses around the world in the form of Google Places.  These Google-generated websites contain basic information such as business name and address and a Google location map.  They contain Google’s “best guess” about relevant company information and location. However, the latest stats show that only 2% of these […]

7 Major Changes in Small Business Marketing in 2011

  As 2011 comes to a close, it is instructive to reflect on the massive changes to small business marketing that occurred during the year and to look at their implications.   These changes were driven by a number of landmark events that spawned innovations. One of the key drivers of the changes that small business marketing […]