web analytics

What If You Don’t Like the Search Queries Results You Are Getting?

In a previous post, I discussed how to register with Google’s Webmaster Tools and how to identify the results for search queries that bring people to your website.   The search queries results may not be what you were expecting and may, in fact, be quite disappointing.  So why would this be, given all the hard […]

What is Your Marketing Style?

Are you aware of the marketing style that you use in promoting your small business?   Developing a consistent and congruent marketing style is one aspect of effective business branding. This point was brought home to me by Nancy Marmolejo, a visibility expert, who teaches small business owners to “step into the spotlignht”  by understanding and […]